From high tech world to entrepreneur, Gina Andrade enjoys her work
Published in the April 16-29, 2014 issue of Morgan Hill Life
By Staff Report
Gina Andrade in her downtown Just G’s Boutique.
Photo by Marty Cheek
Gina Andrade has a passion for making women look good. The owner of Just G’s Boutique in downtown Morgan Hill has created a shop that offers its patrons a plethora of clothes and accessories ranging from bling to contemporary fashion styles. Customers can often relax with a glass of wine or champagne as they browse the store in their search for just-right items.
Morgan Hill asked Andrade why she loves helping women who come to Just G’s find attire that enhances their image.
Just G’s has grown a reputation in the South Valley as an intimate boutique in the heart of downtown Morgan Hill. How did you decide to go from your high-tech career in Silicon Valley to helping women find clothing, jewelry, accessories, shoes and other unique items?
After 16 years with HP and surviving many rounds of layoffs, it finally happened I got laid off. I never felt that the computer high tech industry was a fit for me, so instead of going back into another high tech position I decided to do something I love, working with clothing and people.
I’ve always loved shopping and have always had an eye for different fashion and decided to make a scary move and try something completely new.
Describe the personal shopping service that you provide your customers.
Just G’s provides a fun, intimate, friendly boutique where women can come in and feel like they are shopping in a friend’s living room. Relax have a glass of wine and let us dress you.
What are some of the more unusual and popular items that Just G’s Boutique offers?
We offer a variety of items based on season. For example, summer we have beautiful maxi dresses, fun jewelry and some great sandals to go with the outfits.
The most popular and unique items we carry are handmade wine glasses as well as handmade Swarovski crystal caps, shirts and tanks that also come in your favorite sports teams.
You just started your new online store. How does that work and how are your customers responding to your Internet shopping opportunities?
The online store is still a work in progress. I will shortly be working with a web designer to get a better handle on the online store traffic.
Just G’s often hosts special social events for its customers. Why do you do this and what is your next store event?
I do like to host parties whether it be at home or at my store. I try to host a store event at least every other month unless there are events going on downtown which really pick up during the summer time. The next store event I’m having is with the other downtown merchants the Morgan Hill Downtown Association’s Wine Stroll which is April 26. Don’t miss the fun.
Just G’s Boutique
Location: 17367 Monterey St., downtown Morgan Hill
Hours: Tuesday and Wednesday 12ish to 5:30ish; Thursday and Friday 11:30ish to 7ish; and Saturday 12 to 7:30ish
Contact: (408) 612-8880 or www.justgsboutique.com
